Marketing Research

Springboard Marketing is listed by the Market Research Society and provides a full range of market and marketing research services, to the Market Research Society, Code of Conduct including:
  • Customer care research
  • New product evaluations
  • Perception surveys
  • Market testing
  • Competitor analysis
  • Market analysis

We are skilled at utilising the following research methodologies:
  • Self-completion - postal and on-line surveys
  • Telephone surveys
  • Face-to-face - one-to-one interviews, facilitated focus groups, hall tests
  • Desk research

Data entry and analysis is managed in-house and final reports include not only findings but interpretation and recommendations.
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